The announcement was made today on Radio Fm Express by Adel Ayed, CEO of Monoprix teaches Tunisia added a franchise agreement was concluded for this purpose, October 16 2012, with the parent, Monoprix France.
Under this agreement, Monoprix can open outlets throughout Morocco. The first will come no later than October 2013.
This establishment in Morocco is only one component of a deployment strategy throughout North Africa. In Libya, the brand is preparing to open 8 outlets in 2012 to reach a total of 50 supermarkets programmed. Egypt and Algeria, steps are underway to open outlets.
In Tunisia, the sign just waiting for authorization to open, Kef, in Sidi Bouzid and Kairouan what he called living centers around a large area with the sign Monoprix (various services area games, cultural activities ...). "Some 2,000 jobs will be created," he said-.
A.B.S.